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About Elder

Elder is an introductory agency specialising in live-in care. We match families with experienced, self-employed carers across England, Scotland and Wales, so your loved one gets high-quality care in the comfort of home.

Find a carer0333 920 3648
Carer with elderly woman

    More affordable

    On average, services facilitated by Elder are 35% cheaper than traditional alternatives.

    Keep your routine

    Whenever and however you need it, you set the scope of your service.

    Choose your carer

    Pick your favourite self-employed carer from personalised matches.

    5-star support

    Use our platform to plan and manage care from anywhere, and chat to 5* rated support teams.

Flexible care solutions

What does Elder do?

Elder helps families arrange the following types of care for their loved ones:

    A carer helps to put on elderly man's tie

    Live-in care

    Long-term 24-hour support

    A carer lives with your loved one for round-the-clock support and companionship, so they can stay in the home they know, with the routines they love.

    Find a live-in carerLearn more
    woman reading a book with the support of a carer

    Dementia care

    Specialist support

    A carer who understands memory loss supports your loved one at home, so the day stays calm and familiar. The same person, in the routine they already know.

    Find a dementia carerLearn more
    carer arriving at house

    Respite care

    Temporary 24-hour support

    When a primary carer needs time away, or temporary care is needed, a respite carer steps in for a few days or weeks. Your loved one stays in safe, capable hands.

    Find a respite carerLearn more
    Young woman caring for elderly woman in wheelchair

    Palliative care

    Comfort with family close by

    Gentle, dignified support at home when your loved one is living with a life-limiting condition, so they stay comfortable and close to the people who matter most.

    Find a palliative carerLearn more
    Elderly man asleep

    Overnight care

    Support through the night

    A carer stays in the home during the night to provide support and assistance, so your loved one remains safe and secure, and your family has peace of mind.

    Find an overnight carerLearn more
    Carer arriving with flowers at the home of an elderly man

    Visiting care

    Flexible home visits

    A helping hand with daily life, from as little as an hour a day. Support with personal care, meals, housekeeping and getting out and about, exactly when it is needed.

    Find a visiting carerLearn more
Carer chatting with elderly woman over a cup of tea

Who can Elder help?

Elder helps families arrange care if their loved one:

  • needs help with daily living
  • lives with dementia or memory loss
  • has long-term health conditions or disabilities
  • wants to avoid moving into residential care.
Mike, Elder customer, with his wife and carer
8,000+ FAMILIES HELPED

Care that feels like family,
arranged by you

“We were left in quite a desperate situation, and that's when we turned to Elder. They came through and got the first carer in place within three days”.

-Mike, Elder customer

Mike and his family arranged live-in care for their dad after an urgent hospital discharge, coordinating from 500 miles apart.

“We were able to view the carers collectively between us, even though we might have been 500 miles apart, and select the right one together”.

“Godswill turned out to be a super carer. We were one step behind him when it came to the family, he was that important”.

Read more stories

How does Elder work?

Elder helps arrange live-in care at home, working with experienced, self-employed carers matched to your family's needs. Here's how it works:

  1. We talk through your care needs to understand what kind of help would make the biggest difference.
  2. We match you with a suitable live-in carer, based on experience, skills and preferences.
  3. Your carer lives in the home and provides day-to-day care, so your loved one stays somewhere familiar.
  4. Elder's care advisor checks in regularly, and helps adapt the arrangement as needs change.

This means people can keep living at home, with consistent, one-to-one care from someone who's the right fit.

Woman reading from her phone

Elder’s mission and values

Elder’s mission is to help people live well at home for longer. At Elder, we are guided by values that include:

  • Respect for dignity and independence

  • Person-centred care

  • Transparency and trust

  • Support for families as well as individuals

Leadership and governance

Elder is led by an experienced leadership team with backgrounds in healthcare, technology, and social care.

This includes:

  • Founders responsible for the vision and direction of the organisation
  • Senior leaders overseeing care quality, operations, and safeguarding

Leadership and governance are focused on helping families find trusted care for their loved ones and maintaining high standards across the organisation.

Pete Dowds, Elder's founder and CEO

Awards, accreditations, and recognition

Elder has received recognition within the care and health sector for its approach to home-based care and innovation in live-in care delivery.

This includes industry awards, regulatory registrations and professional accreditations.

The Independent logo

Elder in the media

Elder has been featured in national and industry media, contributing to discussions around care at home, ageing and independence and the future of social care in the UK. Here's a list of the latest publications:

Elder senior care advisors
JOBS AT ELDER

Careers with Elder

We’re a close knit community dedicated to making a difference to the lives of older people. Some of us have personal connections to care – having gone through the journey with our own loved ones. Some have been inspired by a carer or nurse within their own family, while others have come from a nursing background themselves.

Today, we all share one crucial mission – to reinvent what it means to age. This means asking ourselves, ‘what care would we want for our own loved ones?’, and seek excellence to promote better care, better understanding, and better opportunities for change.

But we can’t do this alone. Whether you’d like to care for an older person, or want to help us tackle one of society’s biggest challenges behind the scenes, we’d love to hear from you.

Join Elder

Contact us

Need advice for live-in care? Our dedicated Care Advisors are here to help you find compassionate, high-quality care across the UK.

Phone lines open: Weekdays 8am–6pm, Weekends 9am–5pm.

Start online at any time of day to explore options instantly.

Start online0333 920 3648